July 17, 2017

The Paleo Foods Co. appoints Fanclub PR

By

Adrian Ma

A health food brand on a mission to disrupt breakfast

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We're stoked to announce that we're working with The Paleo Foods Co., a health food brand on a mission to disrupt the breakfast category by moving consumers away from unhealthy, packaged cereals. Instead, its range of natural granolas are free from cereal grains and packed with simple and wholesome ingredients that are low in sugar and low in carbohydrates.

As mentioned by our friends at PR Week, we'll be looking after consumer and trade PR, managing an influencer outreach programme for the brand and working on cross category new product launches. C

laire Dinsmore, ‎Founder of The Paleo Foods Co. commented:

“We chose the Fanclub team for their understanding of the food and drink market and their enthusiasm for our product. Their industry experience combined with their unique approach and creativity stood out to us and we look forward to working alongside them."

Watch this space for Paleo news!